Midori Market Boasts A Bright and Welcoming Convenience Food Store

Solution: "London" Surface Mount Fixture by Foresight Lighting

Midori Market, a one-year old grocery and food service chain, had the ideal site when they decided to expand operations and open a new location in the growing village known as Notre-dame des Champs, west of Navan, Ontario, Canada.  The L-shaped building provided the space Midori needed to house their grocery, convenience and food service operation.  However, the interior needed a make-over and relatively low ceilings, only 9-1/2 ft (2.90m), offered a real challenge.  “My goal was to create an open, bright and welcoming space.  I wanted to flood the store with light and make the ceilings feel higher than they are,” stated Edward Sawaya, founder and co-owner of Midori Market.

3689 Navan Road, Navan, Ontario was built in 1957, originally as a combined commercial and residential property. The L-shaped building consisted of a grocery and restaurant in the front and a residence running towards the back. Sawaya converted both structures to a commercial establishment.    Sawaya purchased the property to open the second Midori Market location and undertook a complete interior renovation before opening in June 2012.  The full 3,800sq ft space was opened up to make room for a convenience style grocery, fresh produce area and fresh cooked take out restaurant.  Midori Market will service the old neighborhood and the surrounding new developments around Navan and Chapel Hill South which are expanding by approximately 1000 new residents every six months. The catchment area for this location is closer to 10,000 residents.

In order to achieve the high light levels without lowering the ceiling, Midori Market required a low profile surface mounted fixture.  T5 high output lamps were a logical choice to pump-up brightness and maintain the slimness needed.  The right fixture was needed to minimize glare.

Sawaya worked with his Ottawa based distributor to identify the best fixture for the job.  “I wanted a slick-looking, modern fixture to compliment the up-beat style of the décor.  When my distributor told me about the Foresight Lighting London Fixture, I checked it out on their website,” indicates Sawaya, “It looked great and I couldn’t believe it was less than 2-1/2 inches deep.”

The London fixture, in a 2x2 configuration, with (4) F24T5 high output lamps, punches out up to 6600 lumens.  At the same time offering great glare control using a deep parabolic louver.  Midori put 57 fixtures into the space to create a beautiful bright environment.  Foresight representative Juergen Wiedermann visited the Navan site several times and worked with Sawaya to achieve the lighting he had in mind.  Wiedermann provided a complete lighting study for Midori that helped them determine the optimal number of fixtures and the placement of the fixtures in the store to achieve excellent merchandising and overall affect.

“In the first week we were open, we had an amazing response and an overwhelming amount of business.  Patrons actually stopped to comment on the lighting, they tell me it complements the space perfectly and they love how bright and open the store feels,” beams Ed Sawaya.

© Copyright Foresight Lighting/Khameleon Communications 2012